On the occasion of the new Chinese 5 year plan, the conference emphasis lies on China in 2013. Some of the ambitious aims of China are the high increase of the domestic consummation by the yearly increase of the wages by 13%, the intensive expansion of the agricultural production, the extreme rise in the house building, the yearly 7% economic growth whilst reducing the CO2 emission simultaneously by 20%. These aims are in accordance with the moral values of Europe, particularly the social and environmental aspect.

Another approach of the two economic and social great powers must be lastingly intensified as a benefit for both. At the conferences, prominent official representatives from China, the European Union and organizations from European countries and China, such as scientific and cultural representatives will be giving lectures. At the personal meeting points there is enough time and space for current discussions and negotiations.

In Vienna, Chinese companies from the real economy and the financial sector will present collaboration and investment opportunities to European companies in similar fields. At the conference in Shanghai the roles will be reversed. There will also be opportunities to have in-depth discussions on a wide range of potential business and economic synergies and cooperation. With efficient planning and careful matching in the run-up to the conferences, it should be possible to cultivate and strengthen more than sixty business relationships by means of personal meetings.

All necessary details will be provided in good time. Initiating business contacts this way is extremely time and cost-effective for those companies involved.

In addition to highly innovative small- and medium-sized European and Chinese companies, representatives from big business and finance are also included amongst potential delegates from Europe and China.

European and Chinese artists will provide an exquisite cultural programme to further enrich the experience to those attending the event.